Privacy Policy
Last Updated: 29 July 2025
Upficient LLC (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and disclose your personal data when you interact with our website or services, in accordance with the General Data Protection Regulation (EU) 2016/679 (“GDPR”), the UK GDPR, and other applicable privacy laws.
By accessing or using our website (https://www.upficient.com), you acknowledge that you have read and understood this Policy and consent to our data practices as described herein.
1. Data Controller Information
Upficient LLC is the data controller of the personal data collected via this website and services.
Registered business address: 8 The Green, Suite A, Dover, Delaware 19901, United States
For all privacy-related queries, you may contact us at:
📧 hello@upficient.com
🌐 https://www.upficient.com
2. Information We Collect
We collect both personal information that you provide directly and usage data collected automatically.
2.1 Personal Data
This includes, but is not limited to:
- Full name
- Email address
- Company name
- Phone number
- Billing or shipping address (where applicable)
- Any other personal data provided voluntarily via forms, surveys, or direct correspondence
2.2 Usage Data
Collected automatically when you use the website:
- IP address
- Browser type and version
- Operating system and device type
- Date, time, and duration of visit
- Pages visited and navigation paths
- Referring/exit pages
- Device identifiers and diagnostic data
2.3 Cookies and Tracking Technologies
We use cookies and similar tracking technologies to:
- Store user preferences
- Recognize returning visitors
- Personalize content and offers
- Measure traffic and performance
- Deliver interest-based advertising
You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect certain features of the Service.
You can also adjust your cookie preferences at any time through our Cookie Settings page, available here: Manage Cookie Settings.
We may use third-party services such as:
- Google Analytics (analytics cookies)
- Retention.com (marketing attribution)
You may opt out of Retention.com tracking at: https://app.retention.com/optout
3. How We Use Your Personal Data
We use your data only where a lawful basis under Article 6 of the GDPR applies. This includes:
- To operate and improve the website and services
- To respond to your inquiries or requests
- To fulfill a contract (e.g. processing a purchase)
- To send service-related communications (e.g. order confirmations)
- To send marketing communications if you have consented
- To monitor usage and improve performance
- To comply with applicable legal obligations
- To detect and prevent fraud or technical issues
4. Legal Basis for Processing (Applicable to EEA/UK Users)
We process your personal data based on the following lawful grounds:
- Consent – Where you have provided explicit consent (e.g. to receive marketing communications)
- Contractual Necessity – Where processing is required to enter into or perform a contract with you
- Legitimate Interests – Where processing is necessary for our legitimate business interests (e.g. site optimization), provided your rights are not overridden
- Legal Obligation – Where processing is required to comply with a legal obligation
You have the right to withdraw consent at any time.
5. International Data Transfers
Where your personal data is transferred outside the European Economic Area (EEA), including to the United States,we implement appropriate safeguards in accordance with Chapter V of the GDPR, such as:
- Standard Contractual Clauses approved by the European Commission, or
- Adequacy decisions where applicable
You may request a copy of these safeguards by contacting us at hello@upficient.com.
6. Marketing and Communication Preferences
By providing your email address or opting into downloadable resources, you consent to receive periodic marketing emails, product updates, offers, and relevant content from Upficient. These may include promotional emails, product updates, offers, and relevant educational content.
You may withdraw consent or manage your preferences at any time by:
- Clicking the “unsubscribe” link at the bottom of any marketing email
- Contacting us at hello@upficient.com
You have the right to object to processing of your personal data for direct marketing purposes at any time.
7. Data Retention
We retain your personal data only as long as necessary to fulfill the purposes outlined in this Policy, or as required by applicable law. We may retain specific data for longer periods for:
- Legal compliance (e.g. tax, accounting, regulatory obligations)
- Fraud prevention and dispute resolution
- Enforcing our agreements
8. Data Security
We implement appropriate technical and organizational measures to protect personal data from accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or access.
However, no internet transmission or storage system is entirely secure. We cannot guarantee absolute security.
9. Your Rights Under the GDPR (and other applicable laws)
Depending on your jurisdiction, you may have the following rights:
- Access to your personal data
- Rectification of inaccurate or incomplete data
- Erasure (“right to be forgotten”)
- Restriction of processing
- Objection to processing, including for direct marketing
- Data portability
- Withdrawal of consent (where applicable)
To exercise any of these rights, please email us at hello@upficient.com. We may require proof of identity to verify requests.
If you are located in the EEA or UK, you also have the right to lodge a complaint with your local supervisory authority. A list of EU data protection authorities is available here.
10. Third-Party Services & Links
Our website may contain links to external websites or integrations with third-party tools. These services operate independently, and we do not control their privacy practices. We encourage you to review their privacy policies before providing any personal information.
11. Children's Privacy
Our website and services are not intended for individuals under 18 years of age. We do not knowingly collect personal data from minors. If you believe that we may have collected personal data from a child without appropriate consent, please contact us immediately and we will take steps to delete such data.
12. Updates to this Privacy Policy
We reserve the right to modify this Privacy Policy to reflect changes in legal, regulatory, or operational requirements. When we update the Policy, we will revise the “Last Updated” date at the top. You are encouraged to review this page periodically for the latest information.
We encourage you to periodically review this page to stay informed about how we handle your data.
13. Contact Us
If you have any questions about this Privacy Policy, your rights, or our data practices, please contact us:
📧 Email: hello@upficient.com
🌐 Website: https://www.upficient.com
Upficient (“we,” “our,” or “us”) operates the website https://www.upficient.com (the “Service”).
This Privacy Policy explains how we collect, use, store, and disclose your personal data when you use our website or engage with our services. By accessing or using the Service, you acknowledge that you have read and understood this Policy and consent to our data practices as described herein.
